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Our Story
From our family's hands to yours
I'm Yash Pokharna, founder of World of Oorja. My family has worked with crystals since the 1990s, and I grew up in Jaipur watching them source and shape authentic stones by hand.
When I saw people buying fake, mass-produced crystals online — never sure what they were really getting — I started World of Oorja with one promise: every crystal is handcrafted in our Jaipur workshop, lab-certified for authenticity, activated by our crystal healers, and sent from our family’s hands to your sacred space.
Today, over 1.5L+ customers have trusted World of Oorja as part of their crystal healing journey.
— Yash Pokharna, Founder
Because purity is a promise, not a claim.
Every crystal you see at World of Oorja passes through The Oorja Standard — our proprietary 4-step verification process ensuring only the most authentic, energetically vibrant crystals reach you.
LOVED ACROSS INDIA
8000+ Verified Reviews
“Beautiful energy, genuine crystals, and the energisation before dispatch makes it feel truly personal.”
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Recognised by voices that matter. Celebrated for our craft and consciousness.
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Crystal guides & rituals
How to Choose Your Crystal How to Cleanse & Charge How Energisation Works Learn More From The Oorja BlogHave Questions?
Are your crystals real and energised?
Yes. Our crystals are carefully sourced and quality-checked, and every order is cleansed and energised with intention before dispatch.
What makes World of Oorja different from other crystal sellers?
The Oorja Standard: crystals are both lab-certified for authenticity and energised by trained healers, tuned to your intention before dispatch. They're handcrafted in-house at our family's own Jaipur factory — not resold — and bracelets carry a lifetime repair guarantee.
Are the crystals energised before they're sent?
Yes. Each crystal is cleansed and energised by trained healers and tuned to your intention before it ships, so it arrives ready to use.
